You're probably aware that adding customer testimonials to your offer is a very effective marketing tactic.
In fact, a recent study showed that 88% of buyers have been influenced by an online customer service review when making a buying decision.
Let me repeat that…
So it's not a secret that customer testimonials, reviews, or any social proof really, should be on the top of your list when you are working on improving your page or testing new elements.
They work for you. They increase trust. They sell more.
So here's a nice infographic on how to receive great testimonials:
What about you?
Have you seen the positive effects of adding great customer testimonials to your offer?