What Your First AB Test Should Be… And Why [OMP 022]

Show Notes

Want to Start AB Testing? This week, I'll take you into a 4-Step process for smart and high-quality AB testing. Let's stop testing button colors and do conversion optimization, the right way.
 
In The Offline Ignition Minute, I continue my series of episodes on How to Build a Positive Self-Image. This week, we'll discuss the “steeple”, a gesture to show extra confidence and authority on important parts of any speech.
 
Here are some topics discussed in this episode:
 
  • Which Mistake to Avoid BEFORE You Even Start Thinking About Testing
  • Which Tool to “Dissect” in Order To Map Out Which Pages You Should Start Testing
  • What To TEST FIRST To Maximize Your Growth Potential
  • How To Let Your Visitors and Customers GUIDE You In Designing Your Test
  • How To Determine Your Own “RULES FOR SUCCESS” To Ensure You Are Testing Properly
  • What Your Visitors REALLY Care About, And How Most Marketers Get This WRONG
 

And… Thank You For Listening!

Thanks so much for joining me this week on Online Marketing for Profits.

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Until next time!

– Nicolas

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