Clickfunnels Review – Build The Ultimate Sales Funnel

ClickFunnels Review: Here's Why Super Marketers Like Frank Kern, Dan Henry and Russell Brunson Use ClickFunnels Every Day To Build Their Online Funnels:
– HITS –

  • Build everything in ONE-CLICK.
  • No setup. Start with a template. Edit. Publish.
  • No coding required. The WYSIWYG Editor does everything for you.
  • Easy & fast WordPress integration. (So your pages are hosted on your domain)
  • One of the best Facebook community with 56,000 members. (And counting)
  • Frequent software improvements (they are really ahead of the curve)
  • Weekly webinars and training to increase buyers
  • Get My 3 FREE “Done For You” Funnels at Signup (See here)

  • Small learning curve (but well worth it)
  • Not cheap but much less than other options (Plus you start with a free trial)
  • Basic Split Testing (but enough for most marketers)

Signup Today and Get my 3 “Done For You” Funnels (See here)

ClickFunnels Review

Is this the first time you hear about Clickfunnels?

If it is, I’m not surprised.

Hint: It's not a scam! 🙂

Clickfunnels is the brainchild of master marketer Russell Brunson (author of “DotComSecrets“) and is somewhat of an “underdog” when it comes to creating landing pages, funnels, webinars and membership sites.

The “gurus” mostly use either one or two programs: LeadPages or OptimizePress. Some use Infusion Soft (we'll discuss this too). Some, other solutions like Instapages or Unbounce.

There’s nothing wrong with those services, but the truth is that they are MUCH limited compared to ClickFunnels. And you may be leaving money on the table if you use them.

(so perhaps there is something wrong with them!)

It's like living in a 1 bedroom apartment when you could be living in a Penthouse. It might be enough, and pretty and all, but I don't know many people that would pass up on the Penthouse.

So, while other services help you build a single page, like an optin or a sales page, ClickFunnels takes it a step further. [toc]

Like their name implies, they'll hep you scope your ENTIRE funnel, from optin, to confirmation page where you can present a “one-time-offer” to the checkout (where they'll process the payment) and everything else in between. And then, after the sale, you can send your new customer an email, and even to your ClickFunnels membership area.

Furthermore, you'll be able to build funnels for

* Entire sales funnels
* Product launch funnels (like Jeff Walker)
* Membership sites
* Live webinars
* Replay webinars
* And of course… Optin pages

Without any coding!

As you are considering building your own pages, a question remains: is Clickfunnels better than Leadpages? or OptimizePress?

In my opinion, it's a resounding yes!

I'll tell you why in a moment…

But first, watch my ClickFunnels review video here to really understand what ClickFunnels does and how easy it is to build your entire funnels with it:

And to really get what this ClickFunnels review is about, watch this video from Clickfunnels founder, Russell Brunson:

So, if you are sick and tired of paying thousands of dollars EVERY MONTH on:

  • Website Hosting…
  • Landing Page Software…
  • Email Autoresponder…
  • Split Testing Software…
  • Automated Webinar Software…
  • Affiliate Software…
  • Membership Site Software…
  • Photoshop…
  • WordPress…
  • Programmers…
  • Designers…
  • Webmasters…
  • Plus, a bunch More…

Fortunately, there is a solution.

It’s Clickfunnels.

But I’m not just going to throw you in their direction. Instead I’m going to give you a very in-depth Clickfunnels review and tutorial.

My “No-Holds-Barred” Clickfunnels Review & Tutorial

ClickFunnels has a lot of features, but I'm going to stick with what you're probably looking for first:

  1. How easy it is to build your first funnel with ClickFunnels (The tool itself)
  2. The types of funnels ClickFunnels helps you build
  3. ClickFunnels vs Lead Pages vs Optimize Press
  4. ClickFunnels pricing – And is it worth it?
  5. My bonus when you try ClickFunnels today

So here goes:

Review #1: How to Build Profitable Funnels with ClickFunnels

In the first part of this Clickfunnels review, we’re going to talk about the funnels themselves.

It's pretty much “the sky's the limit” when it comes to mapping out your own funnel. ClickFunnels is a very versatile tool, and it's pretty easy to create a vast number of unique funnels, so it fits perfectly within your business.

For example, here are a few funnels you can build:

The Perfect Webinar Funnel

Webinars are hot at the moment. You've probably seen them all over your Facebook feed.

Why is that?

Because they offer a TON of value to your audience, they build you up as an authority and trusted adviser, and when done right, can inject some urgency and social proof so you can sell you product or service easily.

Building a webinar funnel with ClickFunnels is very easy.

If you are tight on time, ClickFunnels has a marketplace with pre-built funnels so you can buy one (pretty cheaply) and simply customize it fast.

(check out my ClickFunnels bonus below to get you own funnel for free)

Even if you start from scratch, you can have your webinar registration page, confirmation page, and replay pages all set up within an hour.

Product Launch Funnel (Jeff Walker style)

Jeff Walker is an internet marketer and author of “The Product Launch Formula” a very popular 4-step sequence to launch any product or service. (I highly recommend it)

Without going into details, his 4 step video plan helps you create a mass desire for your product or service, by giving out value in advance, and making you the “go-to” person for your audience.

All that while growing your email list.

And ClickFunnels has a specific funnel pre-built to do exactly this.

See ClickFunnels In Action:

ClickFunnels has you covered!

They have a funnel setup for any of the funnels mentioned above. They even have a funnel for an automatic webinar. This means you can record your webinar and set it to repeat. If you just want to build your subscriber list, there’s a funnel for that too. Choose the funnel you need in order to get started:



Once you've selected the type of funnel you want to build, you are one click away from tweaking it so it fits your business and messaging:

ClickFunnels Review: The Editor

Then, in your funnels dashboard, you get all the stats you need, so you can see how well your entire funnel is converting:

Let’s move onto the second part of the Clickfunnels review.

Review #2: Clickfunnels vs LeadPages

Next step in this ClickFunnels review, is comparing competitors.

I'm going to disregard OptimizePress as an option here, simply because it's much less robust and flexible than Clickfunnels or LeadPages.

When I first started selling courses online, that's the solution I chose. But that was almost 10 years ago.

The problem with OptimizePress is that no matter how much customization you do, you are still limited by being inside the WordPress environment. So there are always limitations to what you can do.

And this becomes a much bigger issue when you are looking to control the shopping cart experience.

With ClickFunnels, it's all built-in. With OptimizePress or LeadPages, it's just not possible to do, unless you integrate it with another solution.

That being said, by all means check out OptimizePress here. And LeadPages here.

Funnels versus single pages

The major difference between ClickFunnels and LeadPages is the ability to build – and completely customize –the entire funnel.

This means, you control everything. More importantly, this means that you can track everything.

If one of your page is underperforming, and costing you leads or sales, you can tweak it until it converts.

Think about how important this is.

There's nothing more frustrating than to have a high converting sales page, but then when you send users over to checkout on another platform, but their checkout isn't optimized and kills your sales.

And even if they've tested things and have optimized their process, it probably will convert better to be able to show relevant testimonials about your business, or any other trust building elements, which typically you can't do on other platforms.

Think Paypal… You can add your logo, but that's it.

As a conversion optimization consultant, I want to be able to test all the pages, and optimize them all.

There's just no way to do this without ClickFunnels.

Even if you are on ecommerce platforms like Shopify or Big Commerce, you can still integrate them with ClickFunnels and have it process your checkouts.

Plus, you can add “order bumps” (basically an upsell before the checkout), and traditional “One Time Offers” upsells.

So in my mind there's no competition here, ClickFunnels is way better than Lead Page. Period.

Here's a quick table to illustrate this:

A review of ClickFunnels and LeadPages

Watch what Liz Benny has to say:

“…I've been building out my new funnel inside of Click Funnels, and after doing it, even the idea of using anything else is daunting to me.

I would have had to have membership software, landing pages, order forms and still figure out how to tie them all together. I'll never have to go through that again because of Click Funnels!” – Liz Benny

Review #3: Clickfunnels Integrations

In this part of the Clickfunnels review, we’re going to look at how other popular services integrate with this service.

You can easily integrate popular payment services and autoresponder services to your funnels.

They even work with Infusionsoft, Warrior Plus and Stripe – just to name a few.

So you don’t have to worry about switching providers when using Clickfunnels.

If you’re not sure if you can integrate your services into your funnel, just ask support, but here's a good list of the supported providers:

ClickFunnels review of all integrations
ClickFunnels integrates with all your favorite tools.

Integrating with ClickFunnels is real easy.

The first step is to select the provider you wish to sync to, and then enter some information so ClickFunnels can “speak” to the provider's API.

(all of this is well explained in the docs, it's not complex at all)

Email Auto Responders (Aweber, Mailchimp, Get Response, etc.)

Once you've set up your auto-responder, like Aweber, MailChimp or Get Response, you can create mailing lists for every single funnel you build in ClickFunnels.

There are no limits.

So you can have 5 different lists for your 5 optin funnels.

This makes is great to push offers to your different audiences depending on the funnel they opt-in to.

Payment Providers (Stripe, InfusionSoft, etc.)

You can also sync popular payment processors with ClickFunnels so you keep all your visitors within your ClickFunnels funnel.

This allows you to control the ENTIRE funnel, and not depend on a third-party software that may or may not be optimized well.

(most aren't)

This means you can A/B test your payment pages, and increase your sales yourself, instead of losing sales by sending visitors to a checkout that sucks.

This can mean thousands of extra dollars each year.

Tip: Effective A/B Split Testing with ClickFunnels

A bit outside the scope of this ClickFunnels review, but it's important…

Great marketers split test.

Creating variations for AB testing is very easy in ClickFunnels.

A/B split testing is important because it allows you to see which pages or funnels are preforming the best. (Meaning more sales and profits)

If you've never done any testing, I'd recommend you listen to one of my podcast episode on your first AB test here.

The good news is that A/B testing is included in ClickFunnels, and is very easy to do.

The great thing about ClickFunnels is that once you've decided which type of funnel you want to build, the next step is to select a pre-designed template.

And there are dozens of templates to chose from.

Since you’re already working with designs that are recommended by the ClickFunnels team and somewhat proven to work, you don’t have to start from scratch.

When you are done with your page and ready to publish it, you can simply create a variation and edit it on the spot.

Then using the great ClickFunnels editor, it takes just a few minutes to change the copy or move elements for the variation, and they will track everything for you and tell you if one of the variants is over-converting the other.

This eliminates any guessing work, and especially saves you a ton of money because the leading A/B testing tools are very expensive. (i.e. Most are several hundred dollars every month)

And you can't do this on the LeadPages standard plan.

Never forget that ClickFunnels gives you a good foundation with their templates but ultimately, you’ll have to be the one to find out what works and what doesn’t for your business and your audience.

By the way, copy plays a big part of this, but that's a subject for another day and a way outside the scope of this ClickFunnels review. 🙂

Review #4: Clickfunnels Pricing – You Get What You Pay For… A LOT!

In the final part of my Clickfunnels review, we’re going to discuss pricing.

Obviously how much it costs is a big part of any decision when looking at tools like this.

ClickFunnels isn't cheap.

The starter plan is $97 monthly.


By now hopefully you can see how powerful ClickFunnels is and how easy it is to manage on a daily basis.

I personally use it every day.

And I recommend it to all my clients.

My own funnels are ALL built with ClickFunnels.

They look good.

They work.

And most important of all… They generate revenue.

Every month…

Think about it, to do what ClickFunnels does, you'd need to hire a coder and designer, pay for WordPress plugins and hosting.

Plus with their AB testing feature you can save $300 or more monthly, because that's what other solutions like Optimizely and VWO charge.

So if you are sick and tired of paying thousands of dollars EVERY MONTH on:

  • Website Hosting…
  • Landing Page Software…
  • Email Autoresponder…
  • Split Testing Software…
  • Automated Webinar Software…
  • Affiliate Software…
  • Membership Site Software…
  • Photoshop…
  • WordPress…
  • Programmers…
  • Designers…
  • Webmasters…
  • And a bunch More…


It might just be the best decision you'll ever make!

I hope this Clickfunnels review gave you another option for your sales funnels.

If you want to learn more about Clickfunnels or start up webinar funnel, opt-in funnel, sell books or start a membership site, or just review it for yourself, you can click here.

ANY QUESTIONS? Did I miss anything in this review? Let me know in the comments below and I'll respond to you swiftly!

Signup Today and Get my 3 “Done For You” Funnels (See here)

Next Steps...

1 See which tools I use & recommend to clients:
I've hand-picked the best performing tools and resources I use every day or that I've seen my clients use with great success. To get tactics and copy to build a better funnel see Dotcom SecretsCopywriting Secrets and Funnel Scripts. If you do affiliate marketing, I recommend you take a look at The Affiliate BootcampClickMagick and Active Campaign.

2 Get My FREE Funnel
Get 3 “Done For You” + 100% Automated Sales Funnel. They're free. I will share these with you in PDF and via ClickFunnels.

3 Book your FREE 30 Min strategy call: ​
Since 2012, I’ve helped generate over $100 Million in extra sales for Fortune 500s and SMEs. Let's see how I can help you and what you need to grow your sales and revenue. I use psychology, persuasion and science to get more leads or sales and I'll be 100% transparent on the best strategy for you, even if that's not me. Book your call now.

Finally, you can also check out my other articles on funnels and Shopify and ecommerce.   
DISCLOSURE: Some products and services promoted on this website are affiliate links. This means if you decide to buy one of these products, I will earn a small commission. By using these links, there's no additional cost to you. You get the same great resource at the same great price. I only promote resources, products and services I truly believe will provide you with incredible value. By earning a commission, it helps me produce more quality content. It even helps feed my children! 🙂

PLUS, these results are not typical and your experience will vary based upon your effort, education, business model, and market forces beyond my control. I make no earnings claims or return on investment claims, and you may not make your money back.
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11 thoughts on “Clickfunnels Review – Build The Ultimate Sales Funnel”

  1. Hi Nicolas,

    One tool I like with Lead Pages is the “Lead Boxes” I can embed within my blog’s posts. Can you do that with Click Funnels?



    1. Hi Erin,

      Yes ClickFunnels has a feature called “ClickPops” that’s essentially the same as Lead Boxes.

      Also, they have Text Optins (optin to a list via text messaging) and “Instant Optins” where you just click a link and an optin appears.

      I hope that makes sense.



    1. They are more complementary than competitors.

      With ClickFunnels, you integrate your Aweber details so that when you get an optin, it’s inserted into your Aweber email list. It works really well.

      However, if you want to take it a step further, the ClickFunnels “Etison Suite” with Actionnetics, will take your email marketing to a whole new level, and do things that Aweber can’t.

      For example, it can send different emails to a lead depending on the action he takes.

      If he opens email 1 but does not click, he gets email 2. If he clicks and buy, then he gets email 3 instead.

      Hope that helps,



  2. Great review Nick.

    Quick question: What I like about Leadpages are all the templates that look great and are provided for free by the platform. Does Clickfunnels have also that?

    – Steven

    1. Thanks Steven.

      Yes ClickFunnels provides you with a lot of good looking templates.

      I’m in my ClickFunnels account now and can count over 25 opt-in templates to chose from (all free).

      And then you’ll have all the sales pages, webinar, membership site templates.

      On top of this, ClickFunnels has a marketplace where marketers can sell templates. So you’ll find more in there, and some are actually ENTIRE funnels, so not just one single page.

      I hope that makes sense.



  3. Clickfunnels ist nicht billig, aber es funktioniert und das ist die Hauptsache! Vergleichbare Tools sind teilweise noch teurer und wesentlich schlechter in der Handhabung.

    (Clickfunnels is not cheap but it works and that is the main thing! Comparable tools are partly even more expensive and much worse in handling.)

  4. Es tu au Québec? J’ai besoin de parler avec qqn qui connaît le domaine des funnels, du affiliate marketing. J’ai un projet que je désir créer et j’aimerais partager mon idée avec qqn qui comprend ce domaine. Jai besoin d’un partenaire pour m’aider à réaliser ce concept au Québec.

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